Shot Scope Named As Leading Company in Global Sportstech by Tracxn

9 February 2023

California-based Research Firm Recognizes Shot Scope Golf Technology Prowess as Part of Emerging Awards Series; The Honor Follows the Launch of Shot Scope Academy, an Innovative, First-of-its-Kind Game Tracking System That Connects PGA Professionals, Coaches and Teachers with a Golfer’s Performance “On The Course”

February 9th 2023, Edinburgh, UK – Shot Scope (www.shotscope.com), the industry-leader in advanced GPS and shot tracking technology, has been named as leading company in global SportsTech by Tracxn, a Palo Alto, California-based research firm that provides information for venture capitalists and corporate development offices.

Shot Scope was honored for its golf technology prowess as part of the Emerging Awards Series, an initiative by Tracxn to publicly recognize the top global companies across sectors. The complete list of honorees can be found here https://tracxn.com/d/emerging-startups/top-sports-tech-startups-2023.

“Shot Scope is thrilled to be recognized by Tracxn for our global golf technology, especially as we continue to introduce demonstrably different, game changing products for golfers and golf instructors,” said David Hunter, CEO, Shot Scope. “With our introduction of Shot Scope Academy, we have now created unmatched connectivity between golfers and golf instructors that provides performance data captured during a round of golf.  This information is essential to helping instructors better evaluate their student’s performance out on the course.”

The Shot Scope Academy system allows any type of instructor, from amateur teachers to collegiate coaches, to track the performance of a golfer using the Company’s V3 Smart Watch or PRO LX+ Rangefinder models during a round of golf anywhere in the world. Following the round, all data captured from tee to green is seamlessly uploaded where the instructor can view and analyze the round and, in-turn, instantly send game improvement recommendations or lesson plans. This enables an instructor to see first-hand the results of every shot hit on each hole during the round, including the club used, end location of the shot, and the hole score. In fact, Shot Scope creates in-depth teaching insights with access to 100+ statistics, including Strokes Gained and Handicap Benchmarking. This allows for truly structured lesson plans based on direct “on course” performance strengths and weaknesses.

PGA Professionals, coaches and teachers who are interested in signing up for Shot Scope Academy can visit www.shotscope.com/coaching/academy.

“Aside of an actual playing lesson, never before in the game of golf have PGA Professionals, coaches and teachers had the opportunity to truly connect with golfers and their performance out on the course, until now,” said Gavin Dear, Chief Commercial Officer, Shot Scope. “Shot Scope Academy captures game performance so the instructor can better analyze the golf swing. It offers an unprecedented tether between instructor and golfer to track their performance by capturing every shot hit on the course, allowing the instructor to identify any common misses or trends in the golfer’s game and focus on the areas needed to take their game to the next level – whether that be swing changes or on course strategy.”

As part of Shot Scope Academy, which is a seamless and low-cost, yet high-tech system that comes with NO subscription fees, instructors can supercharge their lessons through an online dashboard and create tailored practice and training strategies for golfers based on their on-course performance data. They can connect with instant messaging and leave notes to highlight areas of excellence and improvement, while setting realistic targets and achievable goals.

Adds Dear, “We are thrilled to establish immediate Shot Scope Academy partnerships with the Middle Atlantic and Southern California PGA Sections which connect us to a mass audience of PGA Professionals. We believe they will see tremendous value in putting a golfer’s personalized data front and center for quick and easy access to post-round evaluation of every shot and where it was hit on each hole.”

The debut of Shot Scope Academy comes on the heels of the Company’s 2022 launch of PRO LX+, a first-of-its-kind, 3-in-1 rangefinder system featuring GPS-powered distances and performance tracking. This is complemented by Shot Scope’s award-winning V3, the first and only GPS Smart Golf Watch to feature artificial intelligence, offering real-time on-course performance tracking capabilities and precise distance measuring for golfers.

Today, Shot Scope’s patented performance tracking products, which are conforming to Rule 4.3(a), including tournament golf, are used by hundreds of thousands of golfers worldwide recording over 250 million shots. This captured data shows that amateur golfers improve by four strokes thanks to the unique combination of accurate distance information and automatic performance tracking technology.

Adds Dear, “The Shot Scope Academy proprietary performance tracking system provides unlimited connectivity with a golfer’s game, allowing for a new level of instruction programming from the range to the course, year-round and from anywhere in the world.”

Shot Scope performance tracking products start from as little as $149.99 (H4 Handheld) and exclude any type of subscription fee. Purchases can be made either by the golfer directly or through a PGA Professional, coach or teacher, and users receive free unlimited access to the Shot Scope Academy dashboard.

All Shot Scope products can be purchased at Dick’s Sporting Goods, Golf Galaxy, PGA Superstores, golf specialty stores or online at www.shotscope.com. Keep up to date with all of the Shot Scope news on social media: Twitter @Shotscope /Facebook @Shotscope Instagram @shot_scope.

About Shot Scope

Shot Scope Technologies was founded in 2014 and is headquartered in Edinburgh, Scotland. From its inception, the one simple aim of the company has been to improve the way in which both amateur and professional golfers collect and analyze statistics from their game. The Shot Scope team, which consists of technology experts and golfers, including a former Walker Cup player, set out to develop smart wearable technology that was more intuitive and comprehensive than any current market offering.